Pushing iconography forward with new technologies, techniques and thinking.

The Story

Chances are, you've seen Iconic on the web. Over the course of five years, Iconic has been used on thousands of sites and downloaded countless times. Iconic has always been more than just icons—its focus has been to encourage new technologies and approaches for displaying icons on the web.

In September 2013, a Kickstarter campaign was launched to advance both the icon design and the technologies behind them, with the goal of settings new standards for icon use on the web.


Media Kit

Featured articles

Our Team

P.J. Onori
Dave Johnson
Ryan Teuscher


Iconic development is led by the team at Waybury.


Iconic has been made possible by the generous support and efforts of many people, including our 2,059 Kickstarter backers. Special thanks to Joe Donaldson for his amazing talents with motion graphics and to Rob Dodson for his insightful feedback and for playing with us on the tech frontiers.

Powered by 2,059 Kickstarter backers

Including extra-generous support from